Monopoly GO! / Star Wars
Content Director of Monopoly GO!’s first seasonal IP takeover.
I wrote the narrative wrapper for the Monopoly GO! / Star Wars collaboration, and directed narrative and art asset theming for all Splash Screens, Minigames, in-game Sticker Album, Cosmetic Rewards, Marketing Videos, Sales Promos and CRM.
Seasonal content included 8 themed Minigames, over 100 cosmetics and more than 200 collectable stickers. Samples of some of these can be seen below.
Content Direction by Phil Williams. Art & Animation by the Monopoly GO! Art Department
©Scopely
Splash Screens
Narrative Concepts
Themed ‘Treasures’ Minigame
Themed ‘Racers’ Minigame
Themed ‘Partners’ Minigame
Cosmetic rewards